{"id":22301,"date":"2008-04-30T00:00:00","date_gmt":"2008-04-29T22:00:00","guid":{"rendered":"https:\/\/new.barcelonatribuna.com\/entrevista_con_maria_abellanet\/"},"modified":"2008-04-30T00:00:00","modified_gmt":"2008-04-29T22:00:00","slug":"entrevista_con_maria_abellanet","status":"publish","type":"post","link":"https:\/\/www.amicsdelpais.com\/es\/entrevista_con_maria_abellanet\/","title":{"rendered":"Entrevista con Mar\u00eda Abellanet"},"content":{"rendered":"         <p class=\"link_ariadna\"><a href=\"https:\/\/www.amicsdelpais.com\/es\/publicaciones\">Publicaciones<\/a><\/p>                   <h1 class=\"wp-block-post-title\">Entrevista con Mar\u00eda Abellanet<\/h1>          <style>.kb-row-layout-id15198_fd4370-d2 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id15198_fd4370-d2 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id15198_fd4370-d2 > .kt-row-column-wrap{column-gap:40px;row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-bottom:24px;grid-template-columns:minmax(0, calc(70% - ((40px * 1 )\/2)))minmax(0, calc(30% - ((40px * 1 )\/2)));}.kb-row-layout-id15198_fd4370-d2 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id15198_fd4370-d2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 2fr) minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id15198_fd4370-d2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id15198_fd4370-d2 alignnone header_article_agenda wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">         <style>.kadence-column15198_b1d053-1d > .kt-inside-inner-col,.kadence-column15198_b1d053-1d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column15198_b1d053-1d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column15198_b1d053-1d > .kt-inside-inner-col{flex-direction:column;}.kadence-column15198_b1d053-1d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column15198_b1d053-1d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column15198_b1d053-1d{position:relative;}@media all and (max-width: 1024px){.kadence-column15198_b1d053-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column15198_b1d053-1d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>         <div class=\"wp-block-kadence-column kadence-column15198_b1d053-1d\"><div class=\"kt-inside-inner-col\"><figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"160\" src=\"https:\/\/www.amicsdelpais.com\/wp-content\/uploads\/2025\/07\/art_458_yqtt.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" \/><\/figure><\/div><\/div>                   <style>.kadence-column15494_3829e6-92 > .kt-inside-inner-col,.kadence-column15494_3829e6-92 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column15494_3829e6-92 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column15494_3829e6-92 > .kt-inside-inner-col{flex-direction:column;}.kadence-column15494_3829e6-92 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column15494_3829e6-92 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column15494_3829e6-92{position:relative;}@media all and (max-width: 1024px){.kadence-column15494_3829e6-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column15494_3829e6-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>         <div class=\"wp-block-kadence-column kadence-column15494_3829e6-92\">             <div class=\"kt-inside-inner-col\">                                  <style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box14181_ae7a89-85 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box14181_ae7a89-85 .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:1px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;background:var(--global-palette1, #3182CE);padding-top:0px;padding-right:0px;padding-bottom:10px;padding-left:0px;margin-bottom:10px;}.kt-info-box14181_ae7a89-85 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box14181_ae7a89-85 .kt-info-svg-icon-flip, .kt-info-box14181_ae7a89-85 .kt-blocks-info-box-number{font-size:20px;}.kt-info-box14181_ae7a89-85 .kt-blocks-info-box-media{color:var(--global-palette4, #2D3748);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:3px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:7px;margin-bottom:0px;margin-left:0px;}.kt-info-box14181_ae7a89-85 .kt-infobox-textcontent h6.kt-blocks-info-box-title{color:var(--global-palette4, #2D3748);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.kt-info-box14181_ae7a89-85 .kt-infobox-textcontent .kt-blocks-info-box-text{color:var(--global-palette4, #2D3748);}.kt-info-box14181_ae7a89-85 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box14181_ae7a89-85 .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:1px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box14181_ae7a89-85 .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:1px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);}}<\/style> <div class=\"wp-block-kadence-infobox kt-info-box14181_ae7a89-85 info_block_01\">     <span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left kb-info-box-vertical-media-align-top\">         <div class=\"kt-blocks-info-box-media-container\">             <div class=\"kt-blocks-info-box-media kt-info-media-animate-none\">                 <div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\">                     <div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_book kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  role=\"img\"><title>Hora<\/title><path d=\"M4 19.5A2.5 2.5 0 0 1 6.5 17H20\"\/><path d=\"M6.5 2H20v20H6.5A2.5 2.5 0 0 1 4 19.5v-15A2.5 2.5 0 0 1 6.5 2z\"\/><\/svg><\/span><\/div>                 <\/div>             <\/div>         <\/div>         <div class=\"kt-infobox-textcontent\">             <h6 class=\"kt-blocks-info-box-title\">Tipo de publicaci\u00f3n<\/h6><p class=\"kt-blocks-info-box-text\"><a href=\"\/publicacions\/entrevistas\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Entrevistas<\/a><\/p>        <\/div>     <\/span> <\/div>                  <style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box15198_70ed2d-ec .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box15198_70ed2d-ec .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:0px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;background:var(--global-palette1, #3182CE);padding-top:0px;padding-right:0px;padding-bottom:10px;padding-left:0px;}.kt-info-box15198_70ed2d-ec .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box15198_70ed2d-ec .kt-info-svg-icon-flip, .kt-info-box15198_70ed2d-ec .kt-blocks-info-box-number{font-size:20px;}.kt-info-box15198_70ed2d-ec .kt-blocks-info-box-media{color:var(--global-palette4, #2D3748);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:3px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:7px;margin-bottom:0px;margin-left:0px;}.kt-info-box15198_70ed2d-ec .kt-infobox-textcontent h6.kt-blocks-info-box-title{color:var(--global-palette4, #2D3748);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.kt-info-box15198_70ed2d-ec .kt-infobox-textcontent .kt-blocks-info-box-text{color:var(--global-palette4, #2D3748);}.kt-info-box15198_70ed2d-ec .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box15198_70ed2d-ec .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:0px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box15198_70ed2d-ec .kt-blocks-info-box-link-wrap{border-top:0px solid var(u002du002dglobal-palette7, #eeeeee);border-right:0px solid var(u002du002dglobal-palette7, #eeeeee);border-bottom:0px solid #979797;border-left:0px solid var(u002du002dglobal-palette7, #eeeeee);}}<\/style> <div class=\"wp-block-kadence-infobox kt-info-box15198_70ed2d-ec info_block_01\">     <span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-left kt-info-halign-left kb-info-box-vertical-media-align-top\">         <div class=\"kt-blocks-info-box-media-container\">             <div class=\"kt-blocks-info-box-media kt-info-media-animate-none\">                 <div class=\"kadence-info-box-icon-container kt-info-icon-animate-none\">                     <div class=\"kadence-info-box-icon-inner-container\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_calendar kt-info-svg-icon\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  role=\"img\"><title>Hora<\/title><rect x=\"3\" y=\"4\" width=\"18\" height=\"18\" rx=\"2\" ry=\"2\"\/><line x1=\"16\" y1=\"2\" x2=\"16\" y2=\"6\"\/><line x1=\"8\" y1=\"2\" x2=\"8\" y2=\"6\"\/><line x1=\"3\" y1=\"10\" x2=\"21\" y2=\"10\"\/><\/svg><\/span><\/div>                 <\/div>             <\/div>         <\/div>         <div class=\"kt-infobox-textcontent\">             <h6 class=\"kt-blocks-info-box-title\">Data<\/h6>             <p class=\"kt-blocks-info-box-text\">30-04-2008<\/p>         <\/div>     <\/span> <\/div>              <\/div>                      <\/div>                    <\/div><\/div>          <style>.kb-row-layout-id15198_57c2d8-c9 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id15198_57c2d8-c9 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id15198_57c2d8-c9 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, calc(70% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(30% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id15198_57c2d8-c9 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id15198_57c2d8-c9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 2fr) minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id15198_57c2d8-c9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id15198_57c2d8-c9 alignnone content_article_agenda wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">         <style>.kadence-column15198_459565-82 > .kt-inside-inner-col,.kadence-column15198_459565-82 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column15198_459565-82 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column15198_459565-82 > .kt-inside-inner-col{flex-direction:column;}.kadence-column15198_459565-82 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column15198_459565-82 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column15198_459565-82{position:relative;}@media all and (max-width: 1024px){.kadence-column15198_459565-82 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column15198_459565-82 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>         <div class=\"wp-block-kadence-column kadence-column15198_459565-82\">             <div class=\"kt-inside-inner-col\">             <div class=\"autor_post wp-block-post-author-name\"><a href=\"https:\/\/www.amicsdelpais.com\/es\/author\/hellenitaa\/\" target=\"_blank\" class=\"wp-block-post-author-name__link\">Elena L\u00f3pez<\/a><\/div>             <div class=\"summary_post wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">Hablamos con Mar\u00eda Abellanet, Consejera Delegada &#8211; Directora General del Grupo CETT y tesorera del Cercle, sobre la situaci\u00f3n actual y perspectivas de futuro del sector tur\u00edstico en Catalu\u00f1a y en el Estado Espa\u00f1ol. <\/p><\/div>                           <b>1) Llegia l\u2019altre dia que l\u2019hosteleria \u00e9s l\u2019\u00fanic sector econ\u00f2mic en el que Espanya \u00e9s l\u00edder a nivell mundial i que a m\u00e9s representa m\u00e9s del 7% del PIB nacional. Aix\u00f2 ens d\u00f3na tranquil\u2022litat en un moment d\u2019incertesa econ\u00f2mica com l\u2019actual, o implica que s\u2019han de seguir fent esfor\u00e7os per la promoci\u00f3 del sector i la seva capacitat d\u2019atraure m\u00e0 d\u2019obra?<\/b>  Espanya \u00e9s l\u00edder mundial en turisme, mantenint el 2007 la segona posici\u00f3 per darrera de Fran\u00e7a segons dades de l\u2019OMT. Per a l\u2019economia catalana el turisme representa el 12% del PIB. Aix\u00f2 vol dir que s\u00f3n m\u00faltiples i diversos els sectors i subsectors econ\u00f2mics que es beneficien de la import\u00e0ncia que t\u00e9 el turisme per a la nostra economia. De fet, socialment est\u00e0 molt interioritzada la idea del lleure i, en conseq\u00fc\u00e8ncia la despesa tur\u00edstica. Probablement en una situaci\u00f3 de desacceleraci\u00f3 econ\u00f2mica l\u2019impacte en el sector sigui inferior al d\u2019altres sectors econ\u00f2mics. En qualsevol cas, en el nou i complex escenari marcat per una creixent compet\u00e8ncia i per forts canvis en la demanda el turisme ha de mantenir la tensi\u00f3 i incrementar els esfor\u00e7os que en els darrers anys s\u2019han fet en la promoci\u00f3, fonamentats en la col.laboraci\u00f3 p\u00fablic \u2013 privat, i en la creaci\u00f3 de nous productes i serveis. \u00c9s molt important que es visualitzi adequadament la import\u00e0ncia social i econ\u00f2mica que t\u00e9 el sector a Catalunya.       <b>2) \u00c9s cert que el sector tur\u00edstic est\u00e0 patint una migraci\u00f3 de m\u00e0 d\u2019obra cap a altres sectors on les condicions salarials i els horaris s\u00f3n m\u00e9s convenients pels treballadors?<\/b>  Tot i que pot ser cert en determinants moments crec que aquesta problem\u00e0tica es dona tamb\u00e9 en altres \u00e0mbits vinculats al sector serveis. El sector tur\u00edstic \u00e9s un sector intensiu en m\u00e0 d\u2019obra que ha de situar el capital hum\u00e0 com a factor estrat\u00e8gic clau per a la seva competitivitat, ja que incideix directament en la prestaci\u00f3 dels serveis tur\u00edstics.   Per aconseguir atraure el desig de les persones per treballar-hi i romandre-hi el sector tur\u00edstic ha de ser capa\u00e7 de millorar l\u2019oferta laboral i d\u2019estimular la promoci\u00f3 professional de les persones i la seva formaci\u00f3, implantant pol\u00edtiques de gesti\u00f3 de recursos humans i de fidelitzaci\u00f3 que reforcin el necessari reconeixement dels professionals del sector. L\u2019aposta per la qualitat del turisme ha de ser una aposta per les persones que hi treballen.  <b>3) Quin \u00e9s, en la teva opini\u00f3, el cam\u00ed que ha d\u2019endegar el sector tur\u00edstic en un futur? Cap a on ha d\u2019anar l\u2019especialitzaci\u00f3?<\/b>  La compet\u00e8ncia tur\u00edstica es cada vegada m\u00e9s global i no podem pensar que les solucions v\u00e0lides ahir siguin les adequades pels nous reptes. L\u2019especialitzaci\u00f3 ha d\u2019aportar valor, noves utilitats i servei adequant-se a les demandes de lleure actuals, aplicant criteris de segmentaci\u00f3 de mercat acurats.  El turisme de negocis, l\u2019enoturisme, el turisme solidari o turisme gastron\u00f2mic podrien ser alguns exemples d\u2019especialitzaci\u00f3. Des de l\u2019\u00f2ptica del client, el turisme gai, el turisme familiar, o el turisme acad\u00e8mic serien altres models d\u2019especialitzaci\u00f3.  <b>4) El Pla Turisme 2020 vol fer un gir vers la competitivitat i la sostenibilitat mediambiental, social i econ\u00f2mica. Quina \u00e9s la import\u00e0ncia que en aquest sentit poden cobrar la cultura de la innovaci\u00f3 i la emprenedoria?<\/b>  Fomentar la cultura de la innovaci\u00f3 i la emprenedoria en les empreses i institucions del sector \u00e9s un dels pilars fonamentals per a contribuir a mantenir el lloc capdavanter i de lideratge que, en aquests moments, tenen Catalunya i Espanya en el sector tur\u00edstic. En molts \u00e0mbits es parla de la necessitat d\u2019innovar, de tenir empreses i sectors innovadors, de tenir una economia innovadora, per\u00f2 poques vegades es parla dels mecanismes i de les compet\u00e8ncies que es requereixen  per fomentar i desenvolupar la innovaci\u00f3. Una de les bases per desenvolupar la cultura innovadora \u00e9s que les empreses tinguin persones innovadores i potenci\u00efn les seves compet\u00e8ncies.   <b>5) Cap a on creus que hem d\u2019encaminar la formaci\u00f3 relacionada amb el sector?<\/b>  La formaci\u00f3 \u00e9s un element clau per a la competitivitat de les empreses i de les persones que hi treballen, i esdev\u00e9 fonamental per afrontar amb \u00e8xit el repte de la transformaci\u00f3 del sector, que necessita persones degudament qualificades en els diferents nivells professionals per poder competir en qualitat. \u00c9s necessari que les empreses reconeguin la formaci\u00f3 tur\u00edstica reglada, tant a nivell universitari com professional, i que apostin clarament pel reciclatge professional i l\u2019actualitzaci\u00f3 de coneixements.   La creaci\u00f3 del nou Grau en turisme i els nous M\u00e0sters dins del proc\u00e9s de converg\u00e8ncia europea obre una oportunitat immillorable de repensar la formaci\u00f3 universit\u00e0ria en turisme, en la que la mobilitat internacional d\u2019alumnes i docents i la implicaci\u00f3 de les empreses esdevenen fonamentals.   Des de l\u2019Escola Universit\u00e0ria d\u2019Hoteleria i turisme CETT, adscrita a la UB, afrontem amb il\u2022lusi\u00f3 aquest repte, incorporant millores substancials en els nous curr\u00edculums formatius. Una formaci\u00f3 tur\u00edstica moderna, internacional, adaptada a les noves necessitats dels mercats, dels turistes, del territori i de les empreses, que incorpori compet\u00e8ncies tecnol\u00f2giques avan\u00e7ades, compet\u00e8ncies de gesti\u00f3 i de comunicaci\u00f3, recursos per a la creaci\u00f3 de nous productes i serveis, i estretament vinculada a les empreses i a la realitat tur\u00edstica global, per contribuir en la construcci\u00f3 i desenvolupament d\u2019un sector tur\u00edstic competitiu i ajustat als nous temps.                                              <style>.kb-row-layout-id22850_b19245-db > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id22850_b19245-db > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id22850_b19245-db > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:24px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id22850_b19245-db{background-color:#fecc8c;background-image:url('https:\/\/www.amicsdelpais.com\/wp-content\/uploads\/2025\/06\/bg_newsletter_01.svg');background-size:auto;background-position:100% 0%;background-attachment:scroll;background-repeat:repeat-y;}.kb-row-layout-id22850_b19245-db > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id22850_b19245-db > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id22850_b19245-db > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id22850_b19245-db alignnone kt-row-has-bg block_newsletter wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column22850_a01aca-24 > .kt-inside-inner-col{padding-bottom:0px;}.kadence-column22850_a01aca-24 > .kt-inside-inner-col,.kadence-column22850_a01aca-24 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column22850_a01aca-24 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column22850_a01aca-24 > .kt-inside-inner-col{flex-direction:column;}.kadence-column22850_a01aca-24 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column22850_a01aca-24 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column22850_a01aca-24{position:relative;}@media all and (max-width: 1024px){.kadence-column22850_a01aca-24 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column22850_a01aca-24 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column22850_a01aca-24\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading\">Suscr\u00edbete al newsletter<\/h2>\n\n\n\n<p>Suscr\u00edbete al <strong>Newsletter de Amics del Pa\u00eds<\/strong> para estar al d\u00eda de todo lo que hacemos. 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.kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column15198_b55ca3-7f > .kt-inside-inner-col{flex-direction:column;}.kadence-column15198_b55ca3-7f > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column15198_b55ca3-7f > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column15198_b55ca3-7f{position:relative;}@media all and (max-width: 1024px){.kadence-column15198_b55ca3-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column15198_b55ca3-7f > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>         <div class=\"wp-block-kadence-column kadence-column15198_b55ca3-7f\">             <div class=\"kt-inside-inner-col\">                                               <\/div>         <\/div>                  <\/div><\/div>                   <p><\/p>         ","protected":false},"excerpt":{"rendered":"<p>Hablamos con Mar\u00eda Abellanet, Consejera Delegada &#8211; Directora General del <a target=\"_new\" href=\"http:\/\/www.cett.es\/public\/default.aspx\">Grupo CETT<\/a> y tesorera del Cercle, sobre la situaci\u00f3n actual y perspectivas de futuro del sector tur\u00edstico en Catalu\u00f1a y en el Estado Espa\u00f1ol.<\/p>\n","protected":false},"author":74,"featured_media":18099,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[732,735,195,193],"tags":[],"class_list":["post-22301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cercle-per-al-coneixement-publicaciones","category-circulo-para-el-conocimiento-publicaciones","category-entrevistas","category-publicaciones"],"taxonomy_info":{"category":[{"value":732,"label":"Cercle 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